Concept, design, illustration, and art direction for an assortment of West Elm marketing mailers, promotions, and new store opening campaigns.
Worked closely with the marketing teams to create mailers, invitations, cover wraps, and helped research and art direct local artists to create tote bags, signage, vinyls, and in-store displays for new store openings.
Client: West Elm
Creative Manager: Alba Hollister Ruiz